Controversial Ad Features Anorexic Model
Sep 25th, 2007 by Kerry Anne
Isabelle Caro, a French model, has posed naked for noted Italian photographer Olivero Toscani to bring attention to eating disorders. The Italian ad campaign, featuring the slogan “No Anorexia” is being introduced as Milan Fashion Week begins.
Last year alone, three professional models, including sisters Louisel and Eliana Ramos, died from complications related to their eating disorders.
While the images are clearly shocking, some health experts are concerned that the images may actually have a negative impact on some suffering from pre-existing eating disorders, who may feel pressure to lose more weight after seeing the ad campaign.
Anorexic actress provokes row with naked posters from Times Online
Anorexic woman poses naked in ad campaign from ctv.ca

This gets a big “WTF” from me. I think it’s great that they are promoting the thought that eating disorders are not ideal but seriously. There are better ways to do so than that. It’s pretty gross to look at also.
P.S — LOVE THE PODCAST!!
It’s not suppose to be pretty…it’s not a beautiful thing. They’ve been tried the other ways but obviously people need to see the harsh reality of situations before they get it.
I agree with Trinib, that the ad is not supposed to be “attractive”. It’s supposed to show just how “unattractive” the disease is. Quite frankly I’m glad that someone is showing the reality of such an ugly disease, and isn’t glamorizing it like other publications/ads or what have you, have done.
What’s so wrong with showing the “reality” of something? Seriously…
And no, eating disorders should not be the “ideal.” It’s a dangerous “ideal,” and it’s quite unhealthy.
Quite frankly, I think it’s time that the nation should get SHOCKED!
Having been struggling with Anorexia Nervosa for the past 3 years, i find this add to be a total eye opener. To be able to see what this disease can actually do is so scary. I think it takes something like this, to see someone else, and to hear someone elses story, rather than looking at my own reflection in the mirror really makes me realize how dangerous this is. I am on my way to recovery and soon am going in to a specialzed program to help me beat this. I am so thankful for all of the help i have recieved and i hope with all my heart that Isabelle can beat this and then turn around to that horrible voice in her head and say “look you piece of s***, i beat you”